Retail Media Is Complex—We Help You Navigate It
From retail experts to brand builders, we help teams connect strategy to shelf.
What We Bring to Retail Media
Retail media is rugged terrain. We help your team navigate it—with better data, better access, and smoother execution every step of the way.
Seamless Access to Leading Retail Networks
Plan and activate across Walmart Connect, Target, Kroger, Instacart, and more—all through The Trade Desk.
Seamless Access to Leading Retail Networks
Plan and activate across Walmart Connect, Target, Kroger, Instacart, and more—all through The Trade Desk.
High-Intent Audiences That Convert
Leverage verified purchase behavior and retail-sourced data to reach real shoppers—off the retailer’s site.
High-Intent Audiences That Convert
Leverage verified purchase behavior and retail-sourced data to reach real shoppers—off the retailer’s site.
Audience Strategy That Scales
Use first-party signals, UID2, and retailer data to build durable audiences that perform across channels.
Audience Strategy That Scales
Use first-party signals, UID2, and retailer data to build durable audiences that perform across channels.
Smarter Setups, Smoother Runs
We streamline workflows to eliminate lift lines—so your team can launch faster and optimize on the fly.
Smarter Setups, Smoother Runs
We streamline workflows to eliminate lift lines—so your team can launch faster and optimize on the fly.
Guidance at Every Turn
From platform planning to ongoing enablement, our team is with you for the full run.
Guidance at Every Turn
From platform planning to ongoing enablement, our team is with you for the full run.
Seamless Access to Leading Retail Networks
Plan and activate across Walmart Connect, Target, Kroger, Instacart, and more—all through The Trade Desk.
Seamless Access to Leading Retail Networks
Plan and activate across Walmart Connect, Target, Kroger, Instacart, and more—all through The Trade Desk.
High-Intent Audiences That Convert
Leverage verified purchase behavior and retail-sourced data to reach real shoppers—off the retailer’s site.
High-Intent Audiences That Convert
Leverage verified purchase behavior and retail-sourced data to reach real shoppers—off the retailer’s site.
Audience Strategy That Scales
Use first-party signals, UID2, and retailer data to build durable audiences that perform across channels.
Audience Strategy That Scales
Use first-party signals, UID2, and retailer data to build durable audiences that perform across channels.
Smarter Setups, Smoother Runs
We streamline workflows to eliminate lift lines—so your team can launch faster and optimize on the fly.
Smarter Setups, Smoother Runs
We streamline workflows to eliminate lift lines—so your team can launch faster and optimize on the fly.
Guidance at Every Turn
From platform planning to ongoing enablement, our team is with you for the full run.
Guidance at Every Turn
From platform planning to ongoing enablement, our team is with you for the full run.
Why Partners Choose the Trade Desk
When it comes to retail media, The Trade Desk leads the pack. With unmatched data access, exclusive partnerships, and omnichannel reach, it’s the smartest way to scale.
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Unmatched Retail Scale
Access the largest pool of retail audiences through The Trade Desk’s network of premium data and inventory partners.
First to Market Retail Innovation
Tap into leading retailers like Walmart and Instacart—only available through The Trade Desk.
Omnichannel Activation
Reach your audience beyond the dot-com shelf with programmatic placements across CTV, display, audio, and more.
Proven Performance Tools
Plan, optimize, and measure retail campaigns with precision—using the same platform trusted by the world’s top advertisers.
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