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Programmatic

Meet the Four Divisions of Mogl

When Ventura Growth rebranded to Mogl, it wasn’t just a new name. It was the next step in how we support independent agencies and growth brands.

From day one, our mission has been clear: give independents the same access, tools, and support that the giants take for granted. Over the past three years, that mission has grown into four distinct practice areas. Together, they form the foundation of Mogl — all designed to help you scale beyond.

Mogl Growth: Programmatic Built for Independents

Independent teams deserve direct access to the world’s best DSP. With Mogl Growth, you can run campaigns on The Trade Desk with the control you want and the support you need.

What this means for you:

  • Run programmatic campaigns on your terms
  • Access enterprise-level inventory and data without enterprise-level barriers
  • Tap expert guidance when you need it, without losing control

Mogl Retail: Taking Retail Media Further

Retail media has exploded, but too often it’s treated as a silo. Mogl Retail helps independents connect shopper marketing to the bigger picture.

What this means for you:

  • Reach shoppers where it matters most
  • Integrate retail media with your broader campaigns
  • Move products faster while building long-term customer growth

Mogl Data: Building the Foundation for Better Decisions

Advertising is only as strong as the data behind it. Mogl Data helps you connect audiences, campaigns, and reporting in one place so every decision is sharper.

What this means for you:

  • Eliminate silos between platforms and teams
  • Gain a complete view of performance
  • Make faster, more confident decisions backed by connected data

Mogl Labs: Innovation When Standard Tools Don’t Fit

Sometimes the tools available just don’t solve the problem. Mogl Labs is our innovation hub, built to design custom solutions when off-the-shelf options fall short.

What this means for you:

  • Solve unique challenges with tailored tools
  • Stay ahead of industry shifts
  • Access innovation that keeps pace with your ambition

What’s Next

Mogl is more than a rebrand. It’s a promise that independents don’t have to settle for less. Whether it’s smarter media buying, stronger retail strategies, connected data, or custom solutions, our four divisions are here to help you scale beyond.

Stay tuned: over the next month, we’ll dive deeper into each division, starting with Mogl Growth.

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